How Pacific Accounting Solidifies Its Social Media Presence

There are billions of people all over the world who use social media to connect with others and spread information. Simply put, social media is a great way to keep in touch with loved ones, expand one’s horizons, acquire new skills, discover new hobbies, and be entertained. Using social media for professional purposes allows one to connect with others in his field, expanding one’s knowledge and professional network. When used on a corporate level, social media platforms facilitate two-way communication with target demographics, collect valuable customer feedback, and promote the company’s brand.

For all these reasons, Pacific Accounting, an Australian-based accounting and bookkeeping firm, turned to ACX Outsourcing Hub. 

The Challenge

The CEO of Pacific Accounting, Kevin Beck, wanted to establish a strong foundation for his company’s social media on Facebook and LinkedIn, and part of this process included creating his account on each platform.

The Solution

ACX recognizes the importance of organic posts as the cornerstone of effective social media management. The relationship that a company has with its clients or audience can be fostered through the use of an organic social media strategy. It helps to establish and expand the brand’s presence in the areas where people spend most of their time.

ACX included a number of powerful organic social media strategies, some of which being humorous and witty content, such as memes, as well as engaging posts like polls.

The Outcome

ACX has taken measures to guarantee that the content of Pacific Accounting’s social media pages accurately conveys the brand’s identity through branded content. In addition to this, it has improved the accompanying graphics of captions and increased the frequency of postings to bring the social media accounts to life.

Pacific Accounting is an Australian-based accounting and bookkeeping firm that offers virtual services like books and wages, accounting and innovation, virtual CFOs, and compliance. Learn more about them at https://www.pacificaccounting.com.au/our-story/.

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ACX Outsourcing Hub is a digital marketing agency based in the Philippines that works with businesses worldwide; helping them create a strong brand in the digital space.

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This is the area where Vantedge Solution struggles to achieve. 

 

The Challenge

Vantedge Solutions has a decent website. However, it is not responsive to the needs of the time. With other businesses revamping their online presence, a website must be accessible and responsive to any device it can be accessed.

Most consumer journeys now begin on mobile devices, and poor experiences will kill chances before they begin.

The Solution

ACX banked on a responsive design by creating a single website that adapts layouts, content, and element sizes to suit different display sizes.

Although responsive design is not the only method for mobile optimization, it is the method that Google recommends, and it also makes a great deal of sense from a search engine optimization point of view. Choosing to go the road of adaptable design does not come without problems, particularly when optimizing page content across various screen sizes.

Moreover, ACX conducted a website audit. A website audit is an examination of page performance prior to large-scale search engine optimization (SEO) or a website redesign.

The Outcome

Vantedge Solutions’ website has undergone a professional revamp, producing an output that will impress visitors and exude the company’s brand identity.

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The Challenge

In the last decade, many consumers have become accustomed to finding what they want online. Unfortunately, Pulse Entertainment has little online presence. It needed a website to house all the information its consumers wanted. 

The Solution

ACX developed a website for Pulse Entertainment in the belief that a digital presence like a website will give Pulse an ideal platform to communicate with consumers. Eye-catching graphics were integrated to catch the company’s branding. Moreover, transitions and color harmony were considered so that the website was accessible and easy to navigate. 

The Outcome

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Learn more about them at: https://www.facebook.com/Pulseentertainmentau.

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