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Ad campaigns are an important marketing strategy for all kinds of businesses that want to increase brand awareness and profits. Moreover, websites and social media platforms are great tools for increasing brand awareness.
The Challenge
GlobalitNET’s website suffers from poor page speed, especially for mobile devices, which must be fixed to improve speed.
Additionally, its ad campaigns also suffer due to the lack of call-to-action that could persuade audiences what to do next. Furthermore, copies shall highlight the brand and deals in the headline since most of the audience is scrolling for great deals.
The Solution
ACX studied GlobalityNET and its competition and ensured it would stand out from the rest.
The website has been revamped, and made sure it will be responsive on all types of devices. Moreover, the contents have been revised so that they will be more targeted, excluding unnecessary negative keywords
To address ad campaigns not working, ACX created different Thank You pages to track conversions accordingly. Additionally, a display campaign was created for brand awareness and A/B testing.
The Outcome
GlobalityNET boasts of a well-performing website. With the different types of ad campaigns integrated as part of the digital marketing strategy, GlobalityNET slowly emerges in search engines thanks to the SEO-friendly keywords included in the content and website.
Additionally, prospective clients will enjoy a more accessible and high-speed website.
GlobalityNet is an outsourcing company that aims to help small and midsize businesses compete in a global marketplace through its accounting, supply chain, and customer support outsourcing services.
Learn more about them at: https://globalitynet.com/.
ACX Outsourcing Hub is a digital marketing agency based in the Philippines that works with businesses worldwide; helping them create a strong brand in the digital space.
A user-friendly website makes it easy for users to look for information using any device. Because your website is easy to use, users spend more time interacting with your website, eventually resulting in conversions.
This is the area where Vantedge Solution struggles to achieve.
The Challenge
Vantedge Solutions has a decent website. However, it is not responsive to the needs of the time. With other businesses revamping their online presence, a website must be accessible and responsive to any device it can be accessed.
Most consumer journeys now begin on mobile devices, and poor experiences will kill chances before they begin.
The Solution
ACX banked on a responsive design by creating a single website that adapts layouts, content, and element sizes to suit different display sizes.
Although responsive design is not the only method for mobile optimization, it is the method that Google recommends, and it also makes a great deal of sense from a search engine optimization point of view. Choosing to go the road of adaptable design does not come without problems, particularly when optimizing page content across various screen sizes.
Moreover, ACX conducted a website audit. A website audit is an examination of page performance prior to large-scale search engine optimization (SEO) or a website redesign.
The Outcome
Vantedge Solutions’ website has undergone a professional revamp, producing an output that will impress visitors and exude the company’s brand identity.
Vantedge Solutions is a Cebu-based concierge business process outsourcing firm dedicated to creating streamlined solutions and providing genuinely remarkable experiences to its clients and customers using principles that will guarantee strong customer engagement. Access their website here: https://vantedgesolutionsph.com/.
Thanks to word-of-mouth advertisements and online engagement, the entertainment industry has been taken by storm. A thriving business like Pulse Entertainment feeds on generating engagement. During this time of uncertainty, it is absolutely crucial for it to connect with consumers and stay relevant through its website.
The Challenge
In the last decade, many consumers have become accustomed to finding what they want online. Unfortunately, Pulse Entertainment has little online presence. It needed a website to house all the information its consumers wanted.
The Solution
ACX developed a website for Pulse Entertainment in the belief that a digital presence like a website will give Pulse an ideal platform to communicate with consumers. Eye-catching graphics were integrated to catch the company’s branding. Moreover, transitions and color harmony were considered so that the website was accessible and easy to navigate.
The Outcome
Having a substantial digital presence can not only increase consumer awareness, but it can also work to strengthen your brand by building up your credibility. Pulse Entertainment got to experience this advantage.
Pulse Entertainment is an Australian-based entertainment firm. It prides itself on providing passionate artists with a wide repertoire of abilities and diversities.
Learn more about them at: https://www.facebook.com/Pulseentertainmentau.
